Por Roberto Gamonal (robertogamonal@yahoo.es) From www.inusual.net
Este trabajo pretende ser un acercamiento al estudio de la Retórica en el Diseño Gráfico a través del análisis de los trabajos de David Carson, uno los diseñadores más influyentes del final de siglo.
Desde la concepción aristotélica como el arte de la persuasión, la Retórica ha evolucionado y ahora abarca muchos más ámbitos que la oratoria y el discurso. La Lingüística y la Semiótica han estudiado su influencia en el lenguaje tanto hablado como escrito. Nuevos campos de estudio han surgido alrededor de la Retórica. Incluso existen intentos por parte del Grupo m , de establecer una Retórica General aplicable a cualquier Semiótica o sistema de signos. Este grupo define la Retórica como ?la transformación reglada de elementos de un enunciado, de tal manera que en el grado percibido de un elemento manifestado en el enunciado, el receptor sepa superponer dialécticamente un grado concebido?.
Descargar el trabajo en versión PDF
Jonesin? for Some 8-Ball November 18, 2004 As many people know, the next version of Flash ? codenamed ?8-Ball? ? is currently in beta and has been previewed at Macromedia conferences in the last several weeks. I have beta-tested versions of Flash in the past, but unfortunately, I neglected to register for this one. I am the worst kind of beta tester. I download the new builds and never end up providing much feedback to the development team. I?ll be the first to admit, I beta-test mainly to plan future content releases as opposed to actually helping fix bugs. I suppose it would be better to help out with the bugs and all, but as a major content provider, I figure just helping to push the technology is my contribution to Macromedia?s success.
Anyway? after seeing what?s in store with 8-Ball, I?m regretting more and more that I never signed up for the beta. It looks like the most exciting update to Flash since Flash 4 and the introduction of ActionScript. Here is what I?m really excited about so far:
Live Photoshop-like effects such as drop shadows, glows, and strokes MUCH faster rendering and better processor management on both Macs and PCs A better anti-aliasing engine for text (codenamed Saffron)? sIFR will benefit greatly from this Fully alpha-maskable video, with much better compression as well Much much more?
There are two videos I?ve seen which demo various parts of 8-Ball. Have a look:
Josh Dura?s Video From The New Orleans Conference
Colin Moock?s Video From The Tokyo Conference
Mike Chambers - Macromedia Product Manager
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